Volvo Pop-up at The Galleria
Trading Enterprises - Volvo
The Galleria, Abu Dhabi
The task.
Volvo aimed to enhance its market presence in Abu Dhabi and The Galleria was selected as the venue, aligning with Volvo’s target audience.
Our solution.
- AV /Concept Design /Content Creation /Production /Staffing
A specially designed pop-up store showcased three cars, featuring a designated test drive area, enabling an end-to-end customer experience. The pop-up successfully increased sales over the initial 6-month period, leading to its extension into an annual contract.
